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Aplus.Net Introduces Search Engine Marketing tool

HostReview.com: "Aplus.Net introduces search engine marketing tool to improve rankings for e-commerce customers. Leading web host and online marketing provider, Aplus.Net today announced the release of a new marketing tool, eCommerce Booster for Miva Merchant 5 shopping cart software. The key purpose of this tool is to provide Miva users with better website indexing capabilities for improving their natural search rankings with online search engines such as Google, Yahoo, and MSN."

The eCommerce Booster has several powerful features for improving search engine marketing. First of all, it enables the automatic insertion of Meta tags in the HTML pages generated by the Miva software. It also allows for the automated submission of the website to major search engines, and creation of a Google Sitemap specifically designed for online stores. These features make a website much easier to index for search engines like Google, which means more search engine marketing exposure for pages within the website.

The main benefit of the eCommerce Booster is that it allows store owners to better promote their stores by increasing rankings with various search engines. Better search results translate into more traffic and exposure, which ultimately mean a boost in e-sales. The tool can also be helpful in establishing the company’s brand on the Internet, since having a higher search engine position puts a company’s brand name in front of many more Internet users.

“We are very excited to present our customers with a powerful marketing tool like the eCommerce Booster,” comments John Martis, EVP of Operations at Aplus.Net. “We developed all aspects of this product in-house, and the reason we chose to focus on this type of tool is because online exposure is becoming increasingly vital for online businesses. Additional exposure can deliver immediate results for e-commerce customers, as search engine activity often has a direct relationship to sales.”

The eCommerce Booster is available free of charge for customers with ePro and Maxima hosting plans. Aplus.Net also offers other MIVA tools, including “Connectors.” The “Connectors” enable customers to integrate their MIVA-powered online storefronts into the listings of the most popular mass merchants and directories on the Internet, such as Amazon, Ebay, Shopping.com, and Google’s Froogle.

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